A culinary culture festival launched by Saigontourist Group 2022 has been honoured as Asia's Best Culinary Festival 2022 at the World Culinary Awards.
Saigontourist Group's culinary culture festival attracts more than 30,000 domestic and interntional visitors (Photo: Saigontourist Group)
Pham Huy Binh, chairman of member council of Saigontourist Group, said that the group was proud to be presented with such a prestigious title.
The culinary culture festival held in Ho Chi Minh back in 2022 fully honoured the quintessence of Vietnamese cuisine imbued with specialties in three of the nation’s regions, including the North, Central, and South, said Binh.
Its primary purpose was to serve local and international visitors who could enjoy Vietnamese cuisine and experience local culture, as well as stimulating consumption demand and boosting the tourism sector in the nation’s largest city in the post-COVID period.
Many interesting activities, including art performances, cultural exchanges, folk games, and re-enactments of traditional village activities were also held during the festival.
Binh revealed that the group would continue to hold the culinary culture festival in 2023, due to take place in April.
First established in August 1, 1975, Saigontourist Group is the leading hospitality group in the country. It currently manages 100 units of hotels, resorts, restaurants, travel agencies, amusement parks, hospitality and tourism academies, conferences and exhibition venues, golf courses, and a cable television channel.
The World Culinary Awards is the sister event of the World Travel Awards that serves to celebrate and reward excellence in the culinary industry through an annual awards programme.
