(TITC) - On the evening of November 20, at Sa Pa National Tourist Site, Lao Cai Province, the opening ceremony of the Festival "Quintessence of the Northwest - Flavors of Lao Cai" was held. This is an annual event to introduce the cultural quintessence of ethnic minorities in the 8 expanded-Northwest provinces, contributing to the recovery of tourism activities and affirming that Lao Cai is a safe destination in the new normal.
Attending the opening ceremony were Secretary of Lao Cai Provincial Party Committee - Dang Xuan Phong, Chairman of Lao Cai Provincial People's Committee - Trinh Xuan Truong, Vice Chairman of Vietnam National Administration of Tourism - Pham Van Thuy, and representatives of departments, organizations, localities and people in the region.
Festival "Quintessence of the Northwest" is an initiative of Lao Cai Province supported by 8 expanded-Northwest provinces. Localities wish to gradually turn this event into a unique national and international brand. At the same time, this is also an opportunity for different ethnic groups to gather, share, strengthen solidarity, honor their own cultural values and bring interesting experiences for visitors.
The festival held in Lao Cai in this year launched an art program to introduce brocade fashion, typical culture of Lao Cai and re-enact Sa Pa Love Market.
At the opening ceremony, people and visitors enjoyed the art fashion show with the theme "Northwest Brocade - Love Story ". The show brought love stories associated with brocade costumes, textures and colors combining music effects, lighting, artistic stage installations, dance, which proves the intense vitality and perfect creativity, honoring the unique and characteristic beauty of ethnic costumes. The program had the participation of many famous designers and artists of Vietnam.
Coming to Sa Pa on this occasion, visitors also have had the opportunity to enjoy the cultural tourism products such as recreating the Sa Pa Love Market, art performance program with an open space, and experience the beauties in the cultural life of Lao Cai ethnic groups.
The Festival “Quintessence of Northwest - Flavors of Lao Cai” has taken place until the end of November 21, 2021.
Tourism Information Technology Center