Ha Noi welcomed 22.6 million tourists in the past 11 months of 2023, an increase of 32.4% year on year, the Ha Noi Department of Tourism reported.
Ha Noi launched 15 night-tourism products to bring new, unique experiences to visitors. (Photo: VNA)
International tourists accounted for 4.1 million, three times higher compared to the same period in 2022. Total revenue from tourism reached 3.5 billion USD, an increase of 58.4% year on year.
Director of the Ha Noi Department of Tourism Dang Huong Giang said that the city has diversified products to meet visitors' demand and promoted rural, agricultural tourism and community tourism models. The department is developing water-way tours and tourism villages in Soc Son district and a craft village creative center for tourism activities in Phu Xuyen district, among others.
It has also piloted a digital tourism map in many languages in some districts and introduced electronic ticket systems in many tourist destinations.
Ha Noi has launched 15 night-tourism products with the message “Ha Noi Night - Touching Point of Emotions”, introduced the light art experience, and announced a decision to recognize Hoan Kiem Lake, its surrounding areas, and the Old Quarter as a city-level tourist destination.